Art has always given me the chance to reconnect with and reinterpret the world around me. The word 'illustrate' in itself means to shed light on something, in my case, to graphically reflect on an object and discover its beautiful intricacies and details that make it unique.
For me, each project is special and has its own needs that I need to learn to achieve outstanding results. In order to truly express and communicate them, I believe in learning about the product or activity that I am about to illustrate, first hand. Proximity and attention to detail are very important in my approach to illustration.
Flexible yet structured work methods enables me to deliver effective and meaningful illustrations. It all starts with purpose.
1. Discover and Research
Let me help you with your project. Ideally, I start with a briefing that gives me a precise idea of what the work entails. If that is not provided, that information can be figured out together with a set of questions that would help define the project. Solid and straightforward communication makes for the best and most satisfactory results.
Once the project is clear and timing is established, I start a research process that will vary depending on the nature and necessities of the artwork. I use mood boards and visual inspiration that help me create a concept and start the sketching stage with the right direction in my mind.
2. Sketch and feedback
Its the "pencil to paper" phase, in which I will strive to bring each remarkable concept previously discussed to live. This preliminary stage is really important in my process for it will define the final illustration or group of illustrations. The development is precise and carefully crafted.
It is also an iterative and collaborative approach. Feedback is key to ensure inspiring results. Honing the composition, refining each element or clarifying any points in doubt will work wonders! Whether it is an editorial, packaging, blog post or personal commission, I put a great effort on keeping good communication a priority.
3. illustrate and deliver
Following feedback, once the final concept is settled and approved, it is now time to start painting and work some magic. At least, that is what I aim for. In order to get the desired colors, texture and atmosphere, I use watercolors, colored pencils, soft pastels and graphite. If you wish, you can get a better account of materials and equipment I use by visiting my FAQ page.
A careful digitalization process ensures that I deliver the final artwork in the specific format that will meet your needs or your company's requirements. At this point, it is only a matter of letting illustration do the talking.
Need more information about my process and conditions? Don't worry, I always send a whole account of my working method and useful considerations at the beginning of each project so that you can get the best idea about how we can collaborate. If you have any specific questions, you can learn more about my services or send me an email at email@example.com.